At Restaurant Jord (Swedish for soil), meat is hunted from the owners’ own land, fish are caught from nearby lakes and the neighbors assists with seasonal fresh primers. The visual language is inspired by the growing and unpredictable patterns of nature.
At Markus we believe innovative communication is no longer brave, it’s necessary. With unlimited options, why would anyone choose boring? To accompany our new business concept we revitalized our visual appearance. Making it less boring with variable fonts, harsh colors and odd shapes. Catch a glimpse of our new look at www.markus.se .
Today's gas stations tend to be anything but gas stations. In addition to fuel, the offer includes hotdogs, coffee, candy, soft drinks, magazines, beauty products, and other gadgets and amenities. But at Qstar, all unnecessary extras have been removed in favor of fuel. By creating an identity full of humor and self-distance, we made it possible to talk about limitations as advantages.
This visual experiment was originally intended for a meeting spot and flagship building. The recognizable architecture was transformed into graphics to create a captivating digital representation. Blueprints of each floor was traced to create a bespoke wireframe model. Twelve levels hotel is a pseudonym for an unpublished project.
Colorful, sparkly, plastic, bubbly, noisy and a bit too much. We all know what happens when kids get to choose. And what mayhem to expect when they don’t. Now the battle is finally over. Presenting to you every parents supermarket savior: the trojan fruit juice. A healthy bandit in a dazzling disguise.
Find Me is a rejected identity concept for a talent hub that represents young people from outer urban areas. Our solution was to visualize a brand that could act as a spokesperson for those individuals who wanted to be found. By raising the ability of each individual the brand is pointing out the direction for where companies could find the talent that they are looking for.
Youth is all about liberation. But it can be hard for a young and disabled person to break free when society sets boundaries! With a new identity and a new name, we want to encourage the target group to challenge the boundaries to live fully, whatever that means. Our identity proposal visualizes a youth culture where disability is an obvious part of being young. The goal of the identity is to present the brand as an attractive community that young people want to be part of.
Locker room talk is a use of language that is to ugly to use in public and therefor limited to Locker rooms, where it seems to be okay to insult your friends?! Locker Room Talk is also a nationally awarded non-profit organization which mission is to change this kind of language. At Markus we used grunge like typographic treatment and neon colors to create a visual appearance that attracts the attention of young boys. Once having it, LRT can seize the moment to educate them.
Ciao Ciao is a carsharing service whose goal is to change our car using habits from linear and static to a more circular and flexible ownership. At the core of the identity is the circular motion of the logo acting as a metaphor for the circular ownership that Ciaociao wish to promote, a seamless transition from one peer to another.
The passionate peasants Annelie and Sofia create their non-alcoholic food drink in an old fashioned way. On their private little farm, they pick their berries and squeeze them into this lovely 100% chokeberry drink. To promote their authentic manufacturing method, we came up with a concept inspired by a vintage visual language used on matchboxes from the1950s.
WoodEye AB is a world-leading supplier of wood scanners. Woodeye offers advanced technical products developed from image processing research at Linköping University. their new identity features striking tech colors with a bold & geometric visual language to emphasize the precision of their products. In front for the new identity is a newly developed symbol featuring an eye width annual rings complemented by a geometric sans serif.